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Creating Discount Codes for Events

LA

Levo Academy

Table of Contents
Coupons
Overview
Creating a Coupon
Code Generation Options
Discount Type
Minimum Order Amount
Availability Window
Redemption Limit
Ticket Applicability
Public vs Private Codes
Redemption Tracking

Coupons

Overview

Coupons enable event organizers to distribute discount codes for tickets, making them suitable for early supporters, mailing lists, partners, and speakers.

Creating a Coupon

Access the Coupons tab within an event and select "Add Coupon" to begin the process.

Code Generation Options

Single Coupon — Create one memorable code (example: EARLYBIRD25), ideal for public campaigns or branded promotions.

Bulk Generation — Levo produces multiple unique random codes simultaneously. Configure:

  • Quantity of codes needed

  • Character length per code

Bulk codes work best for distributing individual single-use codes to attendees, partners, or sponsors where sharing should be discouraged.

Discount Type

Percentage off — Apply percentage-based reductions, including 10%, 25%, or 100% (complimentary tickets).

Fixed amount off — Subtract a specific dollar or currency amount from the ticket price.

Minimum Order Amount

Optionally establish a minimum basket threshold before the coupon activates.

Availability Window

  • Starts at — Set earliest usage date; leave blank for immediate activation

  • Expires at — Define expiration date; leave blank for perpetual validity

Redemption Limit

Max Redemptions — Cap total uses across all attendees; leave blank for unlimited redemptions. Useful for "first 50 users" scenarios.

Ticket Applicability

Coupons apply to all ticket types by default but can be restricted to specific tiers.

Public vs Private Codes

  • Public — Visible on the event's public page for open promotions

  • Private — Hidden from public view; shared directly with intended recipients

Redemption Tracking

The Coupons tab displays redemption counts for each code, with detailed usage data available for bulk-generated codes.


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